Transforming Ad-Check: How HeitechSoft’s Efficiency Edge Boosted Productivity by 60%
Introduction
Ad-Check Promotion Administration Services Inc. had a successful business helping large companies like Rogers Communications and major car manufacturers (including Ford, Mazda, and GM) handle rebate processing and advertising reimbursements. But behind the scenes, their business operations were stuck in the past. Outdated systems, manual processes, and inefficient reporting methods were slowing them down and creating frustration for their clients.
That’s when Ad-Check turned to HeitechSoft for help. With our Efficiency Edge approach (though it wasn't named that at the time), we completely transformed their operations, enabling them to run faster, smarter, and with fewer headaches.
The Challenge
Ad-Check’s technology was holding them back. Their systems were old, difficult to use, and required hours of manual work every day.
- Slow, Outdated Systems: Their main rebate processing system was decades old, creating daily bottlenecks.
- Manual Processes Everywhere: Employees had to manually review piles of printed data to catch mistakes, taking up valuable time.
- Static, Clunky Client Reports: Clients couldn’t easily access or analyze their own data—reports were generated as basic text files overnight, meaning any updates had to wait until the next day.
- Limited Access: The systems were tied to outdated hardware, and accessing them remotely wasn’t possible, slowing things down even more.
Ad-Check knew they needed a complete overhaul but didn’t have the expertise to do it alone. They needed a partner to help them not only modernize their technology but also rethink how they did business to improve efficiency, reduce costs, and make life easier for their clients.
The Solution
HeitechSoft jumped in with our Efficiency Edge approach, a process that focuses on understanding the core of a business, identifying areas for improvement, and implementing modern solutions that save time and money. Here’s what we did for Ad-Check:
- Streamlined Operations: We replaced their old, manual system with a modern, easy-to-use platform. No more wasted hours sifting through printed reports—the entire process was automated.
- Real-Time Data: We introduced a real-time data system so that clients and employees could see everything live, no more waiting for overnight updates. This cut down processing time dramatically and allowed clients to make decisions based on the most up-to-date information.
- Client-Friendly Reporting: Clients were given a brand-new portal with easy-to-read, interactive reports. They could now search, filter, and sort their own data—giving them instant insights without needing help from Ad-Check’s team.
- Remote Accessibility: We made the system accessible from anywhere. Employees could work from any location without being tied to the office, improving flexibility and reducing delays.
- Cutting Down on Waste: We eliminated the need for physical printing almost entirely, moving everything to digital formats. This saved Ad-Check significant resources in paper and printing costs while reducing the clutter of manual data handling.
The Results
The transformation was nothing short of game-changing for Ad-Check, with benefits felt across the board. Here’s a look at the big wins:
1. 50-60% Faster Operations:
By automating manual tasks and providing real-time access to data, Ad-Check was able to save 50-60% of the time that had previously been spent on daily tasks like data review and report generation. Employees could now focus on higher-value tasks instead of being bogged down by tedious, manual work.
2. Real-Time Access Improved Decision-Making:
Ad-Check’s clients, from Rogers Communications to major auto dealerships, were thrilled with the changes. Instead of waiting for next-day reports, they now had instant access to real-time data. This allowed them to make quicker, better-informed decisions on their ad spend and rebate processing, which improved client satisfaction and strengthened Ad-Check’s relationships with their customers.
3. Increased Client Satisfaction and Retention:
With the new, easy-to-use reporting portal, clients no longer had to deal with outdated, static reports. They could search, filter, and organize their own data at the click of a button. This drastically improved the client experience, leading to stronger retention rates and even attracting new business, as Ad-Check’s services were now seen as cutting-edge in a highly competitive industry.
4. Cost Savings Through Digital Processes:
By eliminating almost all physical printing, Ad-Check reduced their operating costs significantly. Thousands of dollars were saved on paper, ink, and maintenance of outdated printers. Moving to a fully digital system also meant that employees could work faster and with fewer mistakes, further reducing operational costs.
5. Scalability for Future Growth:
With the new system in place, Ad-Check was ready for growth. The system was built to scale as their business expanded, meaning they could take on more clients without worrying about their technology holding them back. This opened up new opportunities for Ad-Check to grow their market share and handle a higher volume of clients without increasing their workload.
6. Improved Employee Productivity and Satisfaction:
The new system wasn’t just a win for clients—it also made life easier for Ad-Check’s employees. With manual processes eliminated and everything accessible remotely, employees could focus on higher-value tasks, which improved overall productivity and employee satisfaction. Managers could also track performance more easily, ensuring that the team was operating at its best.
Conclusion
Ad-Check’s transformation project was a perfect example of the power of HeitechSoft’s Efficiency Edge process. By deeply understanding the business, identifying pain points, and implementing modern solutions, we were able to save Ad-Check significant time and money, all while improving client satisfaction and opening doors for future growth.
Today, Ad-Check (Now part of 360Insights) is operating faster, smarter, and more efficiently than ever before, with a technology infrastructure that supports their goals rather than holding them back. They have the tools they need to grow their business, improve their client relationships, and remain competitive in a fast-paced industry.
If your business is being held back by outdated systems or manual processes, HeitechSoft’s Efficiency Edge can help. Just like Ad-Check, we can transform the way you work—saving you time, money, and countless headaches along the way.